Investment Thesis

Influencer Capital focuses in consumer brands that have the potential to be the next iconic household names. Brands consumers don’t want to live without. 

We don’t invest with capital. We invest with influencer marketing. This model allows startups to scale much faster and leave competitors behind forever. 

At the core of our investments are people. Don’t get us wrong - execution matters. However, it is people who make the difference. That’s why we invest in exceptional founders. We look for founders who have a big vision, but also focus on the execution in the here and now. 

It is never too early to get in touch with us. Since we invest early, we are fully aligned with you on strategy and execution. We have been entrepreneurs ourselves and want to actively help you to realize your vision. We are not afraid to get our hands dirty.