For Influencers

Get paid in equity by promising startups

Influencer Capital offers Influencers the opportunity to earn ownership in companies they help grow. Participate in the upside of startups typically reserved to founders, investors, and employees.

Build generational wealth with startup equity

Benefits of Receiving equity in Start-Ups

Diversification of business model

Diversify your business model by receiving part of your earnings in equity. You can still do 90% of your deals in cash, but it is already good to establish future income streams.
Spread risk and maximize the upside

Investing in startups is about spreading risk. Our model allows you to take equity stakes in multiple startups so that you can spread the risk and maximize the upside.
Exponential payout

Benefit from growth. The value of equity can exponentially increase in value in comparison to a one-time cash payment.
Everything is arranged for you

Influencer Capital will source, negotiate, and structure the deal for you, so you can focus on what you do best: creating content and engaging with your audience

Examples of successful equity partnerships

Promoting startups in exchange for equity is not new. However, most influencers don’t have access to equity deals. That’s why we founded Influencer Capital: to give all influencers the opportunity to invest in promising consumer brands & technologies.

Vitamin Water - 50 Cent

50 Cent was approached by Vitamin Water to endorse the brand in exchange for $5 million in cash or a 5% equity stake. 50 Cent chose to take equity and with success. A few years later, the company was acquired by Coca-Cola earning 50 Cent a total of $150 million.

On - Roger Federer

Footwear brand On Running approached Roger Federer to become an ambassador of the brand. Instead of asking for cash, Federer wanted equity. Federer received a 3% equity stake and has been helping the team with product development and marketing. Federer his 3% equity stake is currently valued at $300 million.